The SEO and Social Media Package: The What and Why of It

Outsourcing Marketing recently launched several online development packages designed to make it easy for individuals and businesses to put together web presence that will make a real positive difference in their reach and profits.

One of the stand-out offerings is the SEO and Social Media Package. This service package is best suited for businesses that already have a website and perhaps some presence in the social media.

If you are dissatisfied with how your website and social media are performing to get you new and return clients, then this is the package for you. Service starts at $499, depending on your requirements.

What Is SEO and SMM?

By far, of all the elements of online presence, it is SEO and SMM that have had the most ups and downs. In design and programming, there are changed standards but somehow you can still have a website with basic HTML (if you wanted one).

With SEO and SMM, the repercussions of not being updated on acceptable practices and standards can mean low performance online. This renders your website and social media presence practically useless. If you can't lead people to your website, then you can't use it to get qualified leads. You do business online through your website. And you lead people to it through your search engine optimisation and social media marketing.

Why SEO and SMM?

You've probably heard of some disastrous run-ins online, wherein a company representative said the wrong thing on social media and it turned everyone against the company.

It's hard to gain customers but, online, you can lose them in seconds.

You need professionals to handle your online presence. Social media management is a precarious undertaking. There are potholes that can ruin what you've done to build up your PR when you make a misstep.

With professionals at the helm, your online persona is well-managed through thoughtful engagement and expert yet personalised demeanour. You can rest assured that you are constantly in touch with your followers, and that you are gaining new ones.

SEO, on the other hand, is at the core of your online rank. This is your main method of gaining new clients. When you rank on top, you get people who search before they shop, anywhere they may be through smartphones and mobile devices. There is no buts about it – you business needs to do search engine optimisation.

Why Get the Package?

From our years of experience, we've come to realise that SEO and SMM go together. Doing one but not the other is an incomplete approach to optimum online presence.

Your SEO gets you up there with content that your target audience looks for. Your SMM shares your links and information to your followers and fans who, in turn, can share with their friends and family. You can potentially reach more and more people when you have engaging posts and content.

Why Outsourcing Marketing?

Experience and expertise are the best combination when it comes to getting a team to do your search engine optimisation and social media marketing. You want a team that knows the layout of the online landscape, inside and out. First, you get to rank. Then, you get traffic and follower. After which, ideally, your tribe increases. You don't have to go viral. But, you do need to consistently expand your reach.

Only the best team in the Central Coast can do the job right, at an affordable rate. This is the rationale behind our online service packages. We've laid out all that you need to have an effective and profitable online presence.

Rarin' to get started? Call us: 4389 4883.

Business Website Kit: A New Business' Best Option

For a new business, it is of utmost importance to get online right away. This is your way of reaching out to your target market in the Central Coast. You may be in Gosford, Wyong, Tuggerah or any other region – it's the same. This is the reality for any business at this digital age.

A business website in Central Coast is the best way of letting people know about your business. You may have an actual store front or it can be online. Either way, you need a website because people search about products and services online. If you want to compete against old-timers and big brands, your website can do it for you!

Outsourcing Marketing created its Business Website Kit package with this need in mind. Through the kit, you can get online fast without compromising the quality of your website, your content, and your content management capabilities.

Why Outsourcing Marketing's Business Website Kit?

There are immediate benefits when you get the Business Website Kit. For one thing, you get online as soon as possible. This makes a big difference. The sooner your website gets online, the sooner you can rank in search engine results– and this is important when you want to compete.

Fast is not the only advantage. You also get a great-looking, and easy to update and manage website. There is no compromise. And since the kit also includes optimised content, you benefit from Outsourcing Marketing's expertise in search engine optimisation (SEO). This is your red carpet to first page ranking in online searches.

The Business Website Kit does all this for you, at the soonest possible time and with the littlest possible hassle. Outsourcing Marketing knows what businesses really need and we make no fuss about it. This is what we give you

Call us today to know more about our web development packages for businesses in Gosford, Wyong, Tuggerah and the rest of the Central Coast. 4389 4883 http://centralcoastofnsw.com.au/web-services/#businesswebsite.

Have a New Business? Get the Web Starter Kit

Do you have a new business in Wyong, Gosford, and the other regions of the Central Coast? Go online to build it fast. Acquire clients with a website that looks good and engages. And prepare yourself to do a lot of work. Getting a website is just the start. Once you have it, you need to promote it through SEO, SMM and online marketing. d

You can start easy though. Through Outsourcing Marketing's Web Starter Kit, you can get online with a great website ASAP. You get basic pages and a contact form, which is a good beginning as long as you put in well-written content. And since the starter kit comes with the WordPress content management system (CMS), you and your team can just add more pages, as needed. There's no need to get additional technical help when you want to grow your website. Likewise, you can create blog posts using your unique site template. You don't need to spend much. This is a no-frills starter site that can get you moving toward online success.

The Web Starter Kit Advantage

The unique advantage of the Web Starter Kit is the cost and speed in which you get your business website up and running. This is crucial for new businesses that need to catch up with market old-timers.

When you put up a business, the best way to attract clients is to make yourself accessible online. Have an informative and engaging website. Make people curious enough about what you have to offer that they make it a point to pass by your place of business.

In these days of constant connection, smartphones, tablets and Wi-Fi, your target market is likely to check out your online store front first before going to your actual store. This is not about online shopping. It's more like online window shopping – and you need to take advantage of it as soon as you can.

With the Web Starter Kit, Outsourcing Marketing has made it more affordable and faster for you to get an amazing website. There is no need to wait when you are rarin' to compete in the online realm. Plus, we understand that funds can be tight. You need to focus on investing on manpower, raw materials and such. In usual cases, websites are postponed up until deep pockets are not bu

This shouldn't be the case. Because, with business websites, the earlier you go online, the better it is for your SEO and online marketing. Not only do you reach out to your target market ASAP. You also let search engine spiders index your website right away. As long as you follow best practices in optimising your web pages, you can rank in search results in as little as two weeks.

Competing In Central Coast NSW

The business environment in Central Coast NSW is deceptively laid back. But don't let your guard down. You need to cover all bases if you are to catch up with those who started in the industry before you.

A business website is a necessity; and you need to have one right away.

Outsourcing Marketing gives you what you need, in no time. You are guaranteed quality, good looks and usability. The team has been helping businesses in the Central Coast make the most of the internet, ensuring that they leverage online access and convert site traffic into qualified leads.

Call Outsourcing Marketing today: 4389 4883  

Outsourcing Marketing: Affordable Local Web Design Services in Wyong

It is a requisite to have a website these days regardless of how big or small your business is. Your key consideration is your audience, your target market. When in the past, they turn to their phone book for business information. Now, they just turn to their smartphones. Some days, they might just be in front of their desktop computers – again, to check on something they want to buy.

This is today's consumer reality. You can't ignore the web – no matter what business you're in. You have to be on the internet. And, whatever you have online, it has to be effective. A web presence that's negligible is exactly that. It will not help you reach your market, regardless of how interested they may be. They need to find you first.

In Wyong, Central Coast, the first name in web design and development is Outsourcing Marketing, a family-managed business process outsourcing (BPO) with a local team of designers, programmers, SEO gurus, content developers and online marketers.

The Outsourcing Marketing team is behind several online successes in the Central Coast. Its portfolio of clients includes Water To Go, a Wyong-based company that has experienced significant success online. They are now the first name in pure spring water in Wyong and the rest of the Central Coast – thanks to the website, content and marketing help from Outsourcing Marketing.

Being local really helps when it comes to Wyong web development. You can argue that the website design industry is global and that you can hire someone from practically anywhere in the world. This is true. However, you need a local component to anchor the technical work. It is never just about designing and going online with a website. It is about coming up with a holistic approach in marketing your business through your website. This requires true-blue local knowledge – one that can only come from someone who lives in the same place as you.

The point in all this is not to dissuade you from getting “outside help.” Our business name has “outsourcing” in it, after all. There are cost benefits to this practice. However, we suggest being discerning about the team that you choose. When you outsource, at least, choose one with a local office. Not only are you assured of someone reachable to you whenever you need to discuss your project. You are also guaranteed an approach to your online marketing that is in touch with what your target market would actually respond to.

When you're in Central Coast NSW, talk to Outsourcing Marketing today. We provide you with online presence that puts you on top of your industry. Call today: 4389 4883

Telstra NBN Rolls Out in the Central Coast NSW

Those of us in the Central Coast region who have been waiting for true fast broadband connection can now rejoice! Telstra NBN is finally here!

Catch the Telstra Store on Wheels at the Mingara Recreation Club till December 12 for a live demonstration of the power of broadband.

Telstra NBN is on strategic roll-out in the Central Coast. It is already available in Springfield, Glenning Valley, Long Jetty, Shelley Beach, Killarney Vale, Berkeley Vale, Tumbi Umbi and Gosford. If you're from here, head on to the Store on Wheels to see how fixed broadband works.

Early next year, target roll-out areas are Point Clare, Narara, North Gosford, Koolewong, Wyoming, Mount Elliot, Tascott, Bateau Bay, and Chittaway Bay. Toward the end of next year, it's going to be at Blue Bay, Kariong, The Entrance, Somersby.

Saturdays with Telstra
Saturdays are special at the Telstra Store on Wheels. The Mingara Recreation Club is overflowing with families. There's barbecue and face painting. There are games and giveaways.

On November 29, Telstra ushers in the Christmas season with Super Santa Saturday. There will be the usual barbecues and games -- this time, with Santa around. Plus, you get to meet some of the players of the Central Coast Mariners. Surely, this is something to look forward to!

For the most part, the Telstra Store on Wheels is about getting to know all the possibilities and opportunities now available.

As the Telstra Area General Manager, Chris Taylor, puts it: "Internet use in the home especially has increased dramatically over the past couple of years and Telstra’s fixed wireless services on the NBN will provide the bandwidth needed to get a household online using a growing range of connected computers, games consoles, tablets and smartphones…. What’s exciting many of our customers is how faster speeds translate into a better interactive experience, whether it is with family entertainment, your business or, as Hunter TAFE will showcase, furthering your education.”

Hunter TAFE, one of the leading online learning institutions in NSW joins the Telstra Store on Wheels to help demonstrate the power of broadband when it comes to facilitating online education.

New at The Entrance Beach

The Entrance Beach is a premier tourist spot in Central Coast NSW. It attracts all kinds of travelers -- from solo adventurers to families and groups. It is an amazing place to be -- whatever you're into. You can be into water sports, such as scuba diving and surfing. Or maybe you just love the water and the golden sand beaches. You maybe into exploring on foot or on a bike. Or, you might just want to enjoy great food and interesting shopping finds. You can find all that at The Entrance Beach NSW.

A new addition to best places to stay while at The Entrance is Backpackers @ The Entrance. Yes, it sounds like one of those cheap inns in Central Coast NSW, judging by its name. And true, it is an affordable backpackers place. But with all the amenities and perks that it offers, you'd feel like you're living at the lap of luxury when you stay here. The place is modern, clean and comfortable. And the people who own and manage Backpackers @ The Entrance are some of the friendliest and most efficient in Central Coast. You couldn't ask for more.

Another new addition at The Entrance is the online Central Coast business and travel guide The Entrance Beach, which is a travel guide and a handy starter business guide for those interested in the area. It is still a work in progress but you can already see some promising features. It contains two comprehensive directories of places you stay in, and restaurants and cafe at The Entrance and the rest of the Central Coast. The Entrance Beach is open to site features and listings. If you have a business you want included, please contact them at http://www.theentrancebeach.com.au/contact-us/.

Putting Together Your 4X4 Recovery Set

Your 4X4 may be tough but it can still get stuck in deep snow, sand and mad. The elements are unpredictable these days and you have to be prepared, especially if you do a lot of off-roading.

Even when you think that you don't need it yet, make sure to have recovery gears or a recovery set on hand. It is always best to be prepared.

Here are basic tips to putting together your 4X4 recovery set:
1. Pick a good shovel for your recovery kit. When you're stuck somewhere, a shovel can get you out -- or it can help to get you out. Never go without a shovel. This is the least that you can have.

2. Make sure to protect your hands too. When you're trying to get your 4X4 out from being stuck, you need to do hard manual work. Get a good pair of rigger gloves, ideally one that is made out of leather. Keep this dry and securely stashed with your recovery set.

3. A jack is a useful addition to your recovery set too. However, the standard jack may not be enough when you're stuck somewhere offroad. Invest in an exhaust jack or a high-lift jack. If these are too much on the budget, at least have a metal or wood base plate.

4. 10 to 15 meter-long heavy duty straps have a place in your 4X4 recovery set. These straps, when attached to another vehicle or a winch, can help pull your 4X4 out of its tight spot.

5. Speaking of winches, it is ideal that you study how to safely use them first before buying your own. Your 4X4 parts and accessories shop can demo proper usage to you.

You can choose to put together your own 4X4 recovery set or buy a ready set. Ask your dealer about the most reliable brands. Better yet, head to Olmate 4X4. This shop carries only the best in 4X4 accessories and parts. You can always trust the items that they carry.